Cotswolds by Rail: Promoting Car-Free Travel Through Video, PR and Paid Ads
- Paul Williamson
- Apr 16
- 1 min read
Updated: Jul 2
To help launch the Integrated Travel Map across the Cotswolds, we partnered with Gloucestershire Community Rail Partnership, Great Western Railway, and Pulhams Coaches to deliver a high-impact campaign promoting car-free travel in the region.
We supported the planning, directing and editing of a flagship promotional video - all filmed in a single day, alongside a set of five themed social reels. The campaign was supported by PR, paid Meta ads, and a full digital rollout. With over 226k video views, 10k+ new website visitors, and 7,000+ printed maps distributed, the results proved that rail-led travel could capture real attention.
To read more about this campaign and to see the full results, check out our work here.
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